The second-best time
“The best time to start was years ago. The second-best time is now.”
People say it like permission.
It isn’t.
Starting late isn’t neutral. It’s heavier.
Waiting doesn’t keep options open. It closes them quietly.
Others build history. By the time you start, history already belongs to someone else.
The second-best time is now. Just don’t pretend it costs the same.