Spiral
You've probably seen it.
The founder gets praised. So they start making decisions that generate more praise. So the team learns what the founder wants to hear. So the bad news travels slower. So the decisions drift further from reality. So the product stops improving — but the story gets louder.
The customers start noticing before the board does. The founder hires people to manage the story. Not to fix the product. The employees who joined for the mission leave quietly. The ones who stay learn to perform.
The original mission was about the people it served. Somewhere along the way — it switched. The mission started serving the founder. The founder stopped serving the mission.
Right this minute you still have employees who haven't given up. You still have customers who believe in what you started. You still have someone around you who will tell you the truth.
Find that person. Ask them what you're missing. Listen without defending yourself.
Before the only voice left in the room is yours.