Easy to replace
If it works, that’s expected.
If it’s polished, that’s fine.
If it’s efficient, good.
But none of that makes it chosen.
The world is full of things that work. Most of them disappear quietly.
What’s missing isn’t quality. It’s a point of view.
Years ago, someone reframed MVP. Not the product part. The personality.
Just enough spine to stop sounding like everyone else.
Without it, you’re a stranger. And strangers get compared on price, speed, and convenience.
Friends don’t.
Friends get forgiven. They get talked about. They get another chance.
You don’t need more features. You don’t need louder marketing.
You need one clear reason someone would miss you if you were gone.
Otherwise, you’re easy to replace.